Bingo has always been a social game. It has always involved people coming together to enjoy each other’s company alongside the game itself – the huge popularity of bingo halls all around the world is the testament to that. But as the game increasingly migrates from bricks and mortar buildings to the online environment that social aspect is not so easy to capture.
Enter Winner Bingo – a site that has only been around since June 2012, but which has already won a lot of friends. A revamped desktop and an updated mobile app this October make this an ideal time to focus on just what it is that makes Winner Bingo so popular.
Keeping it simple
The thing about Bingo generally is that it is so uncomplicated – you get your cards and you watch the numbers and if your luck is in you win. It could hardly be more straightforward. It’s just like playing twin spin, it’s just matching symbols at any place on reels, And it is that apparent simplicity which has made the game such a perfect backdrop to the social activity that has historically been associated with it. The beauty of bingo is that it makes only the most modest of demands on a player.
And it is the recognition of those two key features – simplicity and sociability – that makes winner.bingo.com such a popular offering. In a marketplace that is crowded with over 400 competitors any bingo website needs to have something to make it stand out from the crowd if it is to prosper – and Winner bingo is prospering.
Secret Ingredient
The secret is as old as the game itself: The site allows people to chat with each other. It seems such a simple idea, but what Winner Bingo has done is to establish a bingo site that additionally functions as its own social media forum. As much as there is a serious commitment to making the gaming experience as rich and as rewarding as possible – players can win up to £250,000 – there is a strong emphasis on them being able to chat as they play.
The interactive chat rooms allow open forum discussions as well as one to one conversations – just like in any bingo hall – and the result is an environment that players seem to relish. The online chats are overseen and fuelled by a bunch of cheery Chat Masters who are highly adept at generating precisely the sort of light-hearted, upbeat atmosphere that is perfectly in tune with such a playful setting. It is this tap-in to the world of social networking that sets winner.bingo.com apart from rivals such as winkbingo.com and foxybingo.com.
No download
The celebration of simplicity is reflected in a website that doesn’t require any download to begin playing and that doesn’t bombard the player with distracting alternatives. At the same time, introductory offers of £30 of game tickets for the first £5 deposited provide ample evidence of the efforts that the site goes to in order to attract new players. They are clearly confident in their ability to keep those punters coming back for more – and why wouldn’t they be? All the signs are that Winner.bingo.com have hit on the perfect formula for success.
